LOCUS allows you to get in depth exposure metrics of your static and digital inventory and allows you to connect thousands of data sets for indexing reports at the individual face level. These data are invaluable in adding depth for your buyers which in turn leads to more confidence and more revenue. LOCUS also creates attribution reports that track exposure to store visitation and online app download. LOCUS OOH attribution reports are crucial in closing the loop with your campaigns and helping drive the measurable impact of your media. Use ATOM to create real time or historical audiences from those exposed to your faces and target/retarget people in real time across the digital ecosystem, adding additional brand reinforcement and value from your assets.
AOI ReportAnalyze thousands of data sets to understand home locations at different resolutions of your desired audience, to help in campaign and asset planning strategies.
Unparalleled DepthLOCUS enables you to cross reference thousands of data points against your inventory and map it to specific points in time down to the hour of day and day of week. Deeper insights lead to higher close rates and retention of your advertisers.
AttributionProving lift and incrementality is a need to have, not a nice to have. LOCUS puts the power of vast quantities of mobile location data and complex workflows that enable store visit or app download insights at the face level.
Mobile ReinforcementATOM enables you to engage with your exposed user pools in real time, or use play log audience builds to interact with users exposed at specific ad rotations from your digital inventory. Open up new revenue streams and have complete control over the digital media serving in house.
Take advantage of our proprietary platforms and in-house experts for a seamless, end-to-end solution that includes audience creation, creative development, and campaign execution, or push our powerful audience segments to other leading ad platforms.
Coffee Chain Competitiveness: Perking Up at Rush Hour
To increase in-store visits by 10% at 6 retail locations, specifically during the morning and lun...